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sparkworksmedia.com

Featured, SEO, Inbound Marketing

Sparkworks Media is a Seattle based video production company. 

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TestimonIAls

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As a video production services company, we had not considered social prospecting before Fannit approached us about it. But the program they have going for us in the Seattle market is driving at least 20 marketing qualified leads our way each month.
Michel Hansmire
Director/Producer, Sparkworks Media
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1,156 New Followers
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253 New Contacts
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22 new sales qualified leads, 3 new sales
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17% click-through-rate on Direct Messages

Challenge

Sparkworks media works with enterprise clients and is very particular in the people and roles they work with. In addition to needing a website re-design, we needed to increase the volume of new contacts that could be made in a few very specific niches in the Seattle market.

Fannit was able to increase the number of new contacts and new qualified sales leads. As a result, the managing partner did not need to spend time generating leads which allowed  him to spend more time producing better video content for clients.

Solution

  1. Launched a New Website

  2. Implemented Local SEO

  3. Started a New Social Prospecting Campaign

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Inbound Marketing Services by Fannit

Web Site Design Migration

Migrated a site design from another designer to Word Press

SEO/SEM

Key word ranking analysis
Competitive analysis
Local listing research and update
Ongoing on-site key word use
Technical editing for all content
Off-site back links

Paid Search Management

Built and managing paid search campaign

Content Marketing

Persona development
Blog writing
Custom designed eBooks
Press releases
Web pages

CRO (Conversion Rate Optimization)

A/B Testing
CTA (calls to action)
Phone call tracking
Smart forms

Marketing Automation with Hubspot

Persona tracking
Smart forms
Email automation
Conversion tracking
Campaign oversight

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