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Mobile search and the ripple of Google's algorithm update

Mobile search is more important than ever before. I know you’ve been aware that it's a factor for a couple of years now, but it now has thee final say in how well your website ranks.


SEO Marketing Strategy: What is TRAP?

Who remembers those popular books from the 80’s and 90’s with the yellow covers and the dude with the triangular head?


Inbound vs Outbound Marketing: You need both

Inbound vs Outbound Marketing

I’m sure that you’re familiar with the taoist symbol of yin and yang?


What Issues should you look for in an SEO Audit?

SEO Audit Visualization: Pandas and Penguins

When you think about the words Panda and Penguin, what do you picture? Do you see a fuzzy bear eating bamboo and an amphibious little bird waddling on ice?


How to Do Video Marketing for a Small Business

Despite video being the fastest and most direct way to consume information, it’s pretty common that small businesses focus the majority of their marketing resources on direct mailer marketing or the written copy on their website.


Should You Use Video Marketing for your Small Business?

Most people are quite familiar with the Wizard of Oz.

The vibrancy of the color was something audiences at the time had never experienced before — their imaginations were captured and they were awestruck, proclaiming that surely they were “living in the future.” They also universally developed a pathological fear of flying monkeys.


Lead Generation for Lawyers: Harnessing the Power of Inbound Marketing and SEO


I understand how it works with most businesses, including law firms. You get dozens of calls every month from people who say they are from Google, or that they are SEO experts . They usually promise top of the page rankings in Google, and showcase some crazy-sounding case studies from their current or previous work.

3 Perfectly Conveyed Messages in Video Marketing

In communication, there exists an idea of “information richness.”

When it comes to information richness across the Internet, there is nothing more rich than video content. Video marketing has become an integral piece of most successful digital marketing strategies.


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