Los Angeles Digital Marketing Services
Business building in Los Angeles, CA is our passion, and SEO has been the #1 way we drive growth since Fannit was founded in 2008. Our Los Angeles online marketing services empower you with a knowledgeable consultant who’s up-to-date on the latest tips, tricks, and tactics for achieving the results your company needs.
People around the nation flock to LA to start companies and reach large groups of people. The city is an excellent location for achieving small business success, though the high levels of competition make it difficult to do it alone.
At FANNIT, we help businesses achieve the progress they desire. We understand that hiring an entire team of marketers isn’t always feasible for a smaller company. Our experienced team aims to bridge this gap by providing top-notch digital marketing services in Los Angeles so you can focus on your business while we help you encourage growth.
Marketing is a blanket term that involves different strategies, each requiring varying skills and offering distinctive returns. Understanding which angle works best for your unique company isn’t easy. Rather than spending months learning and mastering each trade, FANNIT puts our experience to work for you.
Our experts specialize in all the top digital marketing services below, so you don’t have to. We generate a comprehensive marketing strategy using a combination of these strategies to meet each of your objectives.
Marketing Strategy Management
You’ve likely spent ample time and resources on marketing efforts, and we don’t want these investments to go to waste. Our marketing strategy management service examines your existing tools, campaigns, content, and ads to determine where you are and what we should improve.
We aim to use your foundational content as the essential building block for everything we create. We help you through all aspects of marketing management, whether it’s creating an advertisement budget or writing a blog to generate lead interest. Our team walks you through each step of the process, including planning, executing, analyzing, and evolving.
Inbound marketing is a proven tactic that targets potential leads who’ve already expressed interest in your company. We analyze your audience’s wants and needs, craft content that answers their questions and use highly engaging information to encourage conversions.
Your sales and marketing efforts should work together. Properly executed Inbound marketing creates a unified funnel where qualified leads enter through personalized marketing tactics and become sales. Our Los Angeles digital marketing team offers the following inbound marketing services:
- Lead Generation
- Marketing Automation
- Email Campaigns
- Content Marketing
Los Angeles SEO
If you Googled something like “digital marketing Los Angeles” to find this article, you’ve seen how SEO works. Search engine optimization (SEO) is a marketing strategy focusing on adjusting your website’s content and structure to make it rank higher in search engine results. Many companies primarily focus on building beautiful websites for their human visitors and forget about search engine bots that analyze the information.
Our team understands the top ranking factors across the most popular search engines and how to use these to help your site appear at the top of search results with a few precise adjustments. We know how to research the best keywords, where to place them on each page, and how frequently to use them.
Los Angeles SEO refers to local search queries. For example, you may want to rank for “best antique store near me in LA.” Our team specializes in the Los Angeles business landscape and knows how to pick the best local keywords for optimal traffic.
Pay-per-click (PPC) advertising uses targeted digital ads across varying internet and social media platforms. With a PPC campaign, you only pay when someone clicks on the ad, meaning you won’t waste your marketing budget on sub-par returns. Usually, we create PPC ads on:
- Google Ads
- Bing Ads
- Facebook Advertising
When our team helps you build a PPC ad, we identify your target audience who’s most likely to click through to your website. The ad and landing page content we create speaks to these potential customers’ needs. Our PPC management team yields instant results for clients that lead to long-lasting returns.
Website Design and User Experience Improvements
Attracting visitors to your website isn’t everything. Once they arrive, you must offer easy, convenient, and engaging experiences that convince them to convert. FANNIT is the top web design company of all Los Angeles digital marketing agencies, offering creative solutions customized to your unique brand and industry expectations.
Our team transforms your website into a positive shopping experience, featuring the same design strategies and tools that e-commerce leaders use. We ensure that all your brand messages, visuals, and site navigation align toward to same ultimate goal.
Website Development and Graphic Design
Aside from functionality, building a beautiful website takes time and practice. If you don’t want to spend months editing images and designing graphics, our team can develop a fully-customized site that meets your needs. We craft each page with function, design, and user intent in mind, so your site appears perfect to search engine crawlers and potential leads.
Whether your business has no website, or only a few undeveloped pages, our Los Angeles digital marketing company plans, crafts, and publishes each page for optimal performance. We aim to bring your store to life online!
Tackling social media is a daunting task. Many Los Angeles companies find huge success with social media marketing, while others fall short and waste resources. With FANNIT’s powerful management strategies, we help your company take advantage of the right channels for your industry, crafting engaging content that speaks to your audience.
We can help you manage social media efforts across:
Social media management includes crafting posts, creating optimized publishing schedules for each platform, engaging with your industry’s community, responding to comments, and generating more followers.
Emailing began the digital marketing movement and remains crucial to any company’s success. As technology advances, email marketing becomes more personalized, targeted, and engaging. Sending mass emails to untargeted groups of people with vague messages doesn’t work anymore.
At FANNIT, we know how to craft digital marketing sequences that encourage potential customers through your sales funnel. We help you:
- Find the right people to email
- Write personalized copy that speaks to consumer needs
- Direct leads to your website
- Encourage conversions with high-performing landing pages
- Manage automated sequences for optimal efficiency
Every Los Angeles digital marketing strategy should include content marketing. Content marketing involves creating information that answers your target audience’s questions and offers educational materials surrounding their interests. Consumers trust your brand, recognize your name, and pick you over the competition when your company consistently appears across industry topics.
Creating content isn’t easy. You must write unique information that provides valuable insights and adheres to search engine crawler requirements, like appropriate keyword usage, length, and structure. We help you plan and execute an all-encompassing content strategy that hits all customer touchpoints and sales funnel entry areas with expert-level writing.
As a top digital marketing agency in Los Angeles, we understand that your reputation is everything. With so much competition, gaining customers’ trust is the only way to acquire sales. Consistent positive feedback convinces potential leads to purchase, though one poor online review could deter hundreds.
When balancing employees, products, sales, numbers, and everything else involved in managing a business, you don’t have time to monitor your online reputation. Our team observes your business’s online interactions, promotes positive conversations and responds to negative reviews. We help you collect more reviews, build a stronger reputation, and ultimately gain trust from the community.
FANNIT’s Reputation Management Service includes surveying:
- Social Media Platforms
- Online Reviews
- Local Listings
- Google My Business Profiles
- And more!
Lead generation is a general marketing tactic that creates conversions and sales. Generating leads might involve crafting content, sending out paid ads, posting on social media, creating email campaigns, or any other services we’ve mentioned.
At FANNIT, we want to help you design a lead generation strategy that creates sales right now and fosters a long-term system for continual growth. Our experienced Los Angeles digital marketing consultants specialize in all lead generation channels and use our expertise to work through any method we think can work for your business.
Analytics and Tracking
You can’t successfully market your business without measuring the results. Analytics provides key insights into your campaign performances and where you can improve. If one tactic works better, we use this information to optimize our efforts and yield stronger returns.
Tracking also helps you stay on top of your short- and long-term goals. We help you define key performance indicators (KPIs) that measure your progression through each objective. For example, if you want to gain 50 new sales each month, we track which lead generation tactics create the most sales so we can stay on track with reaching this goal.
FANNIT’s analytics management includes easy-to-understand data on:
- Keyword Positioning
- Website Traffic
- New Leads
- Conversions and Sales
- Expenses Per-Campaign
- Engagements Per-Campaign
- Google Analytics Insights
- Comparisons with Competitors
- A/B Testing
Defining Los Angeles Digital Marketing for Your Company
Defining what Los Angeles digital marketing entails for your business helps you create a roadmap for your company’s future. Every business has unique goals that require customized strategies. Whether you want to maintain your current customer base, build a larger local name, or scale organizational growth across the globe, you must define a marketing strategy that aligns with your objectives.
When you meet with a FANNIT digital marketing consultant in Los Angeles, we help you outline a marketing strategy your business can follow for years. Our services help you achieve key objectives as you march toward your ultimate target.
What Are the Benefits of Los Angeles, CA, Digital Marketing?
Los Angeles digital marketing is necessary for your company’s success. With so many local businesses and large corporations dominating the area, you can no longer rely on word of mouth or traditional marketing techniques. The only way to compete with other LA businesses is by joining the digital marketing world.
When you master digital marketing with FANNIT’s help, your business experiences stronger credibility, increased traffic volumes, enhanced brand visibility, higher profit margins, and consistent goal completions, all at affordable rates.
Credibility and Reputation
Your company’s credibility influences buyer decisions and impacts how well you rank across search platforms. The best way to increase credibility is by gaining a larger audience. FANNIT’s digital marketing services use multiple techniques that increase website traffic and industry awareness, so more people trust what you provide.
For example, our content marketing strategy will bring more visitors to your website. These leads will read your content, explore what you offer, convert, and leave positive reviews of your business. Future customers will feel more inclined to trust your company because of these reviews, and search engine crawlers will view your website as more authoritative, ranking you higher.
You can’t gain more online customers without increasing your website’s traffic. Even the most beautifully designed and engaging sites serve no purpose unless people can find the content.
Our Los Angeles digital marketing services combine to boost your website’s traffic, using every angle and channel possible. Whether we create a social media post, email campaign, or paid advertisement, all of our efforts encourage leads to visit your site and convert.
Brand visibility is critical in developing a strong reputation and large traffic volumes. Visibility refers to how well people recognize your brand and what it sells.
For example, anyone in the United States who hears the phrase “Los Angeles” knows it’s a large coastal city in California. You want people to recognize your company the same way. When your brand becomes a household name, you can reach larger groups of people.
FANNIT’s services help you boost visibility by branching brand conversations across as many channels as possible. We keep your company active on social media while ranking high across search engines, so everyone in the local industry knows who you are.
Digital marketing is the most budget-friendly form of marketing or advertising. Rather than forking out thousands on a billboard that your target audience might not see, you focus all your resources on campaigns with the highest conversion probabilities.
Most digital marketing services cost little up front and offer continual rewards, even after you end the campaign. Even PPC ads won’t wreck your budget since you only pay for users who interact.
Higher Profit Margins for Your Company
Better marketing yields with lower campaign investments mean higher profit margins for your company. FANNIT helps you spend less on your marketing efforts while receiving more leads, conversions, and sales.
Ideal for Short and Long-Term Goals
Marketing isn’t a sprint; it’s a marathon with many pit stops. At FANNIT, we help you boost your marketing in the short term while helping you develop tools you can rely on throughout your company’s lifespan. Each service that FANNIT provides becomes a permanent resource you can continue growing as your company evolves.
3 Steps to Choosing the Best Los Angeles Digital Marketing Services Provider for Your Business
Selecting the best Los Angeles digital marketing services provider for your business is challenging. You don’t want to waste resources on lackluster results, so you should pick a company with ample experience, transparency, and positive reviews. Use the steps below to find the right option for you.
Marketing isn’t a trade you can learn overnight. When investing in professional help, you should choose a Los Angeles digital marketing agency that has years of experience. At FANNIT, our team members spend years mastering different digital marketing practices, so we can offer the widest skill range to meet your needs.
Approaches and Transparency
Knowledge isn’t everything. You need marketing support that includes personalized help, recommendations, easy communication, and honesty. You’re not a marketing expert, so you must trust an agency to help you make decisions that reflect your company’s best interest.
A company’s success record shows how well it lives up to its claims. Consider past client reviews to determine whether or not the agency provides what you need.
How Working with FANNIT Can Boost Your Los Angeles Digital Marketing Company Strategy
At FANNIT, we continue boosting your Los Angeles digital marketing company strategy beyond the scope of each service we offer. Our team builds the foundation for your marketing success so you can continue growing. When working with FANNIT, you can take advantage of our content evaluation, keyword research, competitor analysis, backlinks, and trend monitoring.
Our team evaluates all of your current content, unearths gaps, and creates a roadmap for future ideas. As you develop your marketing division, your company can rely on our content strategy for years.
Los Angeles Keyword Research
Discovering the best local Los Angeles keywords for your business is challenging. You must find the right balance between keyword traffic, ranking difficulty, relevancy, and search intention. Our research team understands how to select the most optimal options for you to continue crafting content around in the future.
Letting your competitors test which marketing strategies work best for your industry is a great way to save resources. Our team analyzes your competitors’ techniques, their top keywords, what works well, and what doesn’t, so you don’t waste any time.
Acquire Quality Backlinks
Backlinks are SEO techniques that involve another website linking to yours. The more backlinks you generate, the higher search engines rank your content. We help you acquire quality backlinks that increase your organic keyword positions and rank your site higher on search engines.
Regular Updates and Trend Monitoring
Marketing strategies constantly evolve as technology advances and trends shift. We keep a close eye on all local Los Angeles digital marketing trends and news within your company’s industry, so your business always stays ahead.
Preparing Your Business Website for Los Angeles Digital Marketing Success
Our FANNIT team uses a five-step strategy to prepare your business website for Los Angeles digital marketing success. We tackle all client projects with a personalized approach since we understand each company has unique needs.
Learn As Much As You Can About the Audience
We must understand your company’s audience to create engaging marketing content that converts. Our team investigates your target audience’s demographics, wants, needs, problems, and solutions to craft messaging that present your company as the answer to their problems.
We also consider what channels your audience visits most frequently. Are they shopping on Instagram, scrolling through LinkedIn updates, or searching for educational information on Google? Regardless of the answer, we ensure that your content meets them where they need it most.
Create a Marketing Mix
Investing all your resources into a single marketing strategy is a poor idea. The internet is unpredictable, and sometimes, campaigns don’t go as planned.
Instead, we create a customized marketing mix of the strategies we think work best for your business. Over time, our team analyzes results, cuts underperforming campaigns, and allocates more resources toward the best approach.
Synthesize a Strategy
You can’t successfully pull off every marketing campaign at once. Certain platforms require timed publishing schedules for optimal performance, and you might want to measure results before using all your resources. We help you synthesize a timeline that appropriately spaces out all your campaigns based on our platform knowledge and your short- and long-term objectives.
After we finalize the planning stage, it’s time to create content. Our writers help you author concise, interesting, unique, and engaging content your target demographic wants to read. Our content adheres to search engine preferences, including keyword usage, frequency, and structures, so your website ranks well and provides educational information.
Optimize All Internet Marketing Channels
At FANNIT, we leave no stone unturned. We aim to take advantage of every internet marketing channel opportunity possible. Our team optimizes your content according to proven methods based on our experience, whether it’s YouTube posts, email subscriptions, Google search rankings, or anything else.
Ready to Revamp Your Los Angeles Digital Marketing Strategy? FANNIT Is Here to Help
Are you ready to revamp your Los Angeles digital marketing strategy? If so, FANNIT wants to help!
We specialize in supporting business growth around Los Angeles. Call our FANNIT team or use our online form to get a free instant SEO audit today!