SEO has a lot of moving pieces, changing algorithms, and tricks of the trade. All of this strategy can create killer campaigns that generate huge ROI — if it’s done right. Download our free eBook to learn how to run an effective moving company SEO campaign for your business.
Hi, I'm Keith Eneix, Partner and Director of SEO for Fannit
We’ve worked with a lot of lawyers over the years. In doing so, we've found that Paid Search marketing and traditional advertising are both not only extremely expensive (and competitive), but typically yield only marginal results.
Not a great way to use your hard-earned money.
So, we turned to Search Engine Optimization for legal firms. This strategy helps you capture new leads at their point of interest — as they are searching online. SEO allows your legal firm to begin ranking at the top of search engine pages for specific, high-yield keywords. This alternative marketing utilizes local SEO and content marketing strategies that are not only more sustainable, but also more effective and affordable.
Legal firms like yours should own your local city, county and regional markets. If you aren't at that point, or you need to be more competitive in those areas, we can help.
Fannit has helped us dramatically improve our local rankings, has grown our brand in 13 markets, and is integral to our digital marketing success.
Clean Crawls Results
SEO for a legal firm all starts by laying the right foundation. To see results, your website must be optimized for SEO. Content, images, links, and more must all be set up correctly before you’ll start to see the business and sales growth that you envision for your firm.
The key to any successful legal marketing strategy is segmentation based on client persona. We’ll work with you to create client personas for all areas of your legal field in order to produce content meaningful and engaging to your potential clients.
Because we research SEO performance for your industry, competitors, and your existing site, our content is optimized for better performance. Localized pages and optimized blog content help build an effective legal website that ranks well for your focus keywords.
We are tuned into hot legal topics that are getting attention, both from potential clients and other legal professionals. We believe that you should be seen not only as excellent lawyers by your clients, but also by your peers as an industry thought leader.
Having a secure website for your law firm is imperative. A hacked site means lost time, money, rankings, and risk to your business. We’ve been choosy about who to trust when it comes to security. Our clients deserve the best in a secure CMS - so that’s what we offer.