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Co-Founder & President

Keith
Eneix.

Keith Eneix is the Co-Founder and President of Fannit, a digital marketing agency built exclusively for home service contractors. He didn't learn this industry from a textbook. He built it with his hands.

Keith still owns and operates a multi-seven-figure contracting business in the Pacific Northwest, his brother Neil runs the day-to-day while Keith manages marketing strategy. In 2012, he pivoted to contractor marketing after discovering that agencies didn't understand the industry's seasonality, ticket sizes, or sales cycle. He built Fannit to fix that. Since 2010, Fannit has helped 200+ home service contractors generate $100M+ in documented revenue.

Keith Eneix, Co-Founder & President of Fannit
Keith Eneix
Co-Founder & President, Fannit
15+
Years in the Trades
Background & Credentials

Not a Marketer Who
Learned Contracting.

Co-Founder & President, Fannit

Leading Fannit's strategy and client growth since 2010, helping 200+ home service contractors generate $100M+ in documented revenue.

Founder, Hardscape Marketing Crew

Built HMC as part of the Fannit family, a done-for-you marketing agency exclusively for hardscape and landscape contractors.

Active Multi-7-Figure Contractor

Owns and operates a multi-seven-figure contracting business in the Pacific Northwest. His brother Neil runs day-to-day operations while Keith leads marketing strategy.

Author: The Millionaire Landscaper

172-page marketing blueprint for landscape and hardscape business owners who want to scale past $1M. Available on Amazon.

Host: Hardscape Business Podcast

Weekly strategy, interviews, and field-tested tactics for contractors who want to grow their company.

Career Timeline

From the Field
to the Industry.

2007–Present

Built and continues to own a multi-seven-figure contracting business in the Pacific Northwest. His brother Neil manages day-to-day operations while Keith leads marketing strategy.

2010

Co-founded Fannit, a digital marketing agency built specifically for home service contractors.

2012

Pivoted to contractor marketing after discovering the gap between what agencies offered and what contractors actually needed.

2023

Launched Hardscape Marketing Crew, a done-for-you marketing agency built exclusively for the hardscape and landscape industry.

2024

Launched the Hardscape Business Podcast, weekly strategy, interviews, and field-tested tactics for contractors.

2025

Published 'The Millionaire Landscaper', a 172-page marketing blueprint for contractors ready to scale past $1M.

2026+

Launched Hardscape CMO, a fractional CMO advisory brand for $3M+ operators needing strategic marketing leadership. Fannit and HMC have now served 200+ clients across the US, generating $100M+ in documented client revenue.

Publications & Media

Sharing What Works.

Book

The Millionaire Landscaper

172 pages of hard-won marketing knowledge for landscape and hardscape business owners who want to grow past $1M. Available on Amazon.

Get It on Amazon
Podcast

Hardscape Business Podcast

Weekly strategy, interviews, and field-tested tactics for hardscape and home service contractors who want to grow their company past $1M.

Listen to Episodes
Articles by Keith

From the Blog.

The Right Way to Vet a Plumbing PPC Agency (Ask for This, Not a Case Study Slide)
paid advertising

The Right Way to Vet a Plumbing PPC Agency (Ask for This, Not a Case Study Slide)

The questions that actually separate a plumbing PPC agency that can grow your account from one selling a case study slide come down to live access, call tracking proof, and ownership terms.

9 min read
How to Vet a Plumbing SEO Agency Before You Sign (Reference-Client Checklist)
seo

How to Vet a Plumbing SEO Agency Before You Sign (Reference-Client Checklist)

The safest way to vet a plumbing SEO agency is to ask for one named, current client and check their rankings and review velocity yourself. Here's the five-minute checklist.

8 min read
How Much Should Plumbing PPC Actually Cost? A 2026 Benchmark Guide
paid advertising

How Much Should Plumbing PPC Actually Cost? A 2026 Benchmark Guide

What plumbing PPC actually costs comes down to three numbers: cost per click, cost per lead, and cost per booked job. This guide maps the real ranges so you can tell a fair quote from a bad one before you sign.

9 min read
How to Get Plumbing Leads: 10 Proven Sources
lead generation

How to Get Plumbing Leads: 10 Proven Sources

Plumbing leads come from more places than your Google Business Profile. Here are the 10 proven sources, ranked by how fast they fill your schedule and how well they compound.

9 min read
How Much Does Plumbing SEO Cost? A 2026 Benchmark Guide
seo

How Much Does Plumbing SEO Cost? A 2026 Benchmark Guide

Plumbing SEO costs move with your market and competition. Here are the real 2026 ranges for monthly retainers and project fees, and how to tell a fair quote from a bad one.

6 min read
Plumbing SEO vs. PPC: Which Comes First?
industry marketing

Plumbing SEO vs. PPC: Which Comes First?

SEO and PPC both fill your schedule with plumbing jobs, but they play very different roles. Here's how to sequence them so every dollar pulls toward the next booked call.

7 min read

Ready to Grow Your
Contracting Business?

Book a free strategy call with Keith's team. We'll audit your current lead flow and map out exactly what it takes to hit your next revenue milestone.

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