Growth-driven Internet Marketing Engineered by Today’s Experts

Growth-Driven Internet Marketing Service by Today’s Experts

Building an online promotion strategy is extremely challenging, but Fannit’s internet marketing service can take pressure off your internal team, allow you to focus on providing a great experience, and ensure that you get the most out of your advertising dollars.

There are dozens of online platforms that you can use to connect with your potential customers. With that said, leveraging cost-effective methods that still provide stellar results is challenging. This is especially true if you only have experience with traditional marketing.

The good news is that you don’t have to be a digital marketing expert to promote your business online. At Fannit, we adapt our digital marketing solutions to each client’s unique requirements.

Let’s take a look at the ways that internet marketing services can help you grow your business and the different digital solutions you have at your disposal today.

How Internet Marketing Services Can Grow Your Business

Before going over the different digital marketing strategies you have available, let’s go over the advantages of running a successful campaign.

Modern consumers turn to digital channels to find products and services. A digital marketer can ensure that your content is readily available and easy to find whenever potential customers in your service area perform relevant searches. Our experts employ a wide range of digital marketing channels to ensure that you engage your target audience and boost your overall website traffic volumes.

In addition to the above, some of the ways that digital marketing can help you grow your business include:

Transform Your Site Into Your #1 Selling Tool

A reliable internet marketing company can create campaigns across a variety of channels, but the goal is usually to transform your small business website into your best-selling tool.

Whether it’s through the desktop or mobile devices, potential customers treat your site like a digital version of your store. If you don’t have high-quality updated content on a functional website, your customer engagement metrics will decrease and you won’t generate a high number of leads.

Our digital marketing experts ensure that your site has a modern design and that all elements are functional. We also update your content on a regular basis with informative as well as sales-driven content, increasing the number of leads you generate online.

Adapt Strategies to Your Budget

One of the biggest differences between online and traditional marketing methods is that the latter usually requires a set budget.

Digital marketing, on the other hand, can be adapted to your budget. Many companies start working with an internet marketing firm on a small budget and grow as they see results from their online campaigns.

It’s important to understand that the turnaround and overall success of your efforts are both correlated to your budget. The bigger your monthly marketing budget, the more channels your digital marketing agency can leverage.

Take digital strategies that require upfront investments, like search engine marketing. Companies that hire paid ads marketing services usually require a bigger marketing budget, but these businesses also see results right away.

Monitor Your Online Reputation

Your business reputation is just as important as it’s always been. The difference is that customers are now sharing their experiences through online channels and not only through traditional word of mouth.

Fortunately, our digital marketing services are designed to help you monitor and take ownership of your online reputation.

Customers share their experiences with local businesses through directories and review sites. Our online marketing specialists identify and monitor all relevant platforms to ensure a good reputation. In case there’s a negative review, our team provides a timely response and encourages other customers to share their positive experiences to help your business maintain good standings.

Measure Your Results

There are many differences between offline and online marketing strategies, but one of the biggest ones is that digital channels allow you to monitor your results accurately.

Social media, pay-per-click (PPC), and search engine optimization (SEO) campaigns can all be tracked and monitored. This means that your internet marketing consultant can track every single advertising dollar and make sure that you’re getting the most bang for your buck.

Digital channels can also be updated quickly and at no cost. So, when you hire our online marketing services, you’ll have optimized content that’s designed to keep prospective customers on your page.

Lower Marketing Expenses

Even when you factor in the cost of hiring digital marketing services, online channels tend to be significantly more affordable than conventional advertising techniques. The best part is that, as long as you hire quality digital marketing services, your advertising expenses will likely decrease in the long run.

The reason for this is that your digital marketing service provider can optimize your campaigns and focus your resources on the areas that produce the best results. Now, to reach this goal, digital marketing agencies start by creating general campaigns for their clients.

Once there’s enough information to figure out which digital marketing solutions provide more leads. You can shift your resources to these methods and create a more cost-effective advertising machine that provides the same number of leads.

Improve Your Collective Campaign ROI

Pay-per-click advertising, SEO, and social media ads campaigns should be tracked and monitored separately in most cases. But, if you’re looking to evaluate the performance of your digital marketing specialists, you may also calculate the return-on-income (ROI) of all the campaigns you have running.

The ROI of your marketing efforts reveals how much money you’ve made for each dollar spent. Ecommerce websites have been using this metric for more than two decades because it’s a simple, yet effective way to determine the success of an investment.

Digital marketing is extremely dynamic, which usually leads to an excellent ROI — which is different from offline alternatives that can’t be tracked accurately.

Target Content Accurately

On the topic of accuracy, it’s important to understand that the quality of your content is just as important as its visibility. If your audience doesn’t see your ads, blogs, and email marketing sequences, then these resources will never fulfill their collective purpose.

Digital marketing campaigns can be targeted to specific audiences. In other words, you can take certain steps to increase the chances of reaching your target audience. However, the exact method varies greatly depending on the channel being used.

Social media, email marketing, Google Ads, and video marketing content all require different targeting. Paid ads campaigns are the simplest to target because you can manually narrow down the areas where adverts are displayed. But, even this type of targeting requires an in-depth understanding of the audience. Organic methods like SEO and social media are even more difficult as these rely on content localization.

As an alternative, partnering with the best internet marketing company for your business can ensure accurately targeted content, whether it’s through organic search rankings or PPC services.

Connect with Your Target Audience Across Multiple Touchpoints

A decade ago, the average digital consumer had access to one, maybe two internet-capable devices. Today, smartphones, tablets, laptops, and internet-of-things (IoT) devices are found in almost every household. As a result, consumers have started performing searches using different devices, thus creating multiple touchpoints.

Simply put, a successful digital marketing campaign should encompass all of these touchpoints. This way, your potential customers will make contact with your online marketing campaigns regardless of the device they prefer.

Now, you need to walk a fine line and ensure that your brand isn’t perceived as being too aggressive. If you’re not sure where to draw the line or how to evaluate your digital marketing campaigns from this perspective, you can hire professional services to help you build a sustainable advertising structure.

Fannit’s Internet Marketing Services

Fannit is a full-service internet marketing company that provides search engine optimization, PPC, social media management, and other online services for local businesses.

Our list of digital marketing services includes:

SEO – Search Engine Optimization Services

At Fannit, we earned a reputation as a top internet marketing services company through our SEO services.

In simple terms, SEO is the practice of adjusting your website content and improving off-site variables in order to get higher rankings on search engines. The goal of this strategy is to identify the elements that impact your website’s Google rankings.

Our team has the tools and knowledge to adjust the variables that impact your SEO standings and get better results. To learn more about our SEO services, get in touch with our team today.

Local SEO

Local SEO is similar to conventional search engine optimization, but it focuses on customers in a specific service area. This means that it’s an idea for service-based companies that only serve certain cities.

Our local SEO services can help boost your rankings whenever there are location-based searches that are relevant to your services. As part of our local SEO online marketing services, we’ll claim your profile on Google My Business and update all relevant directories used by your potential customers.

Find out more about our local search engine optimization digital marketing service here.

Paid Search Advertising

PPC, also known as paid search advertising or search engine marketing, is a form of digital marketing that allows businesses to place ads throughout the internet.

Google Ads is the biggest and most reliable paid ads platform for local companies. This is the reason why our PPC services focus heavily on this platform. In addition to this, we can manage paid ad campaigns on social media channels as well as other platforms. And, our PPC digital marketing service also includes conversion rate optimization.

In other words, we make changes based on actionable insights, all of which reduce the cost of your paid ads campaigns.

Social Media Marketing Services

Social media networks like Facebook and LinkedIn have become superb traffic sources. Our social media management services can help you leverage the channels that customers use the most and ensure that your company is available whenever prospects are looking for your products.

Social media marketing can be divided into two categories, which are organic and paid campaigns. Our team can provide social media support in both areas, creating organic campaigns that help build awareness and build our clients’ collective base of followers.

Additionally, we also provide paid social media management services where we create ads designed to generate leads.

Link-Building

Link-building online marketing strategies have been crucial for SEO success and overall website performance for decades. Yet, link-building best practices are constantly changing, so you need to have an online marketing team that’s updated with the latest adjustments.

Our link-building marketing professionals identify guest post opportunities and employ other sophisticated methods to deliver carefully placed backlinks to high-quality, relevant sites.

Ecommerce Marketing

While it’s true that commerce companies still leverage social media platforms, SEO techniques, and other common digital marketing methods, the goal of these businesses is very different from conventional sites.

Our search engine and social media experts have more than a decade of hands-on experience building successful eCommerce campaigns. If you want to learn about our tailored eCommerce digital marketing services, reach out to our team of consultants to find out more.

Email Marketing

Email marketing campaigns have been around since the early days of the internet. They are still used today because emails are extremely engaging. But, the average consumer is bombarded with dozens, if not hundreds of emails on a  daily basis.

Our email online internet marketing services are designed to boost the performance of your entire advertising machine. We create engaging campaigns to attract new prospects and sequences to move these potential leads further down the sales funnel. Finally, our email marketing specialists also develop campaigns to drive conversions and increase the number of leads you get from all channels you use to drive website traffic.

Our team also takes the time to verify the email sequences support the social media, SEO, conversion rate optimization, and other campaigns you’re running at the same time. If you’re interested in our email marketing services, get in touch with our team today.

Inbound Marketing

Inbound marketing is a flexible technique that employs marketing through search engines, social media advertising, and other promotion methods that focus on consumers rather than the products being advertised.

In simple terms, inbound marketing aims to drive website traffic in the form of users who have shown interest in your services. This umbrella strategy encompasses all techniques that help you achieve this goal. Therefore, you need to tailor your marketing efforts to develop a successful inbound strategy.

Website Design and Development

The design of your site is essential to the success of your business. And, besides being attractive, all features on your website should work properly in order to reflect the quality of your products.

This is where our web design and development marketing services come in.

At Fannit, we rely on an experienced team of web developers and designers that know how to create intuitive, SEO-friendly designs. Our design and web development marketing services are ideal for all types of businesses, including local companies as well as eCommerce brands that serve larger areas.

Why You Should Make FANNIT Your Internet Marketing Services Provider

Why is Fannit known for delivering the best internet marketing services?

In simple terms, our team of representatives, designers, and digital technicians all care about the success of our clients. Our goal is to propel every single one of our partners to success through our online marketing services.

We always aim to exceed our client expectations and work relentlessly until your online campaigns provide the results you’re looking for.

Ready to Build a Comprehensive Digital Marketing Strategy?

Building a comprehensive digital marketing strategy can be challenging. However, with the right online marketing services, you’ll be able to build content marketing, email marketing, social media marketing, and other digital campaigns that work in harmony to deliver new customers on a regular basis.

To learn more about creating an online marketing strategy for your business, contact Fannit today. Every one of our partners has a dedicated account manager who is in charge of ensuring long-term success. Book a free consultation today!