A Durham NC SEO Company Driven By Business Growth

Does your business website produce a high number of leads every month? Ensuring that your site has high rankings is the best way to drive traffic and engage qualified prospects, but getting on the first page of Google is not easy. Fortunately, our Durham SEO experts can help you get top rankings for relevant searches in your area.
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Durham Search Engine Optimization Services

Business building for companies in Durham, North Carolina is our passion, and SEO has been the #1 way we drive growth since Fannit was founded in 2008. Our Durham SEO services empower you with a Durham SEO consultant who’s up-to-date on the latest SEO tips, tricks, and tactics for achieving the results your company needs.

In the city of Durham, North Carolina, there are a lot of academic institutions and technology centers, which has yielded a savvy audience. For this reason, focusing on web design and durham search engine optimization (SEO) strategies can help you build strong bonds with your potential customers. That said, there is a log of competition, so you need to find the right Durham SEO services provider to help you achieve your goals. With the above in mind, it’s not easy to establish a strong online presence. You will need an edge over local competitors to come out on top in the search engine results. There are many different search engine optimization or SEO companies out there, but Fannit stands out as one of the best digital firms in Durham.

Making local web searches are used to find results quicker. Searchers scan for reviews for the business if they are reliable; therefore, having good reviews can help immensely. Being a local business, there should easily be accessed to the review system on your site. Entice the people who visited the website to give good reviews online, and we provide services that build reviews.

When customers conduct a search on Google, they want fast results. In addition to having a powerful website for your Durham, NC business, you also need to ensure that your company has good reviews. As long as all these variables are properly adjusted, your search engine optimization strategy should start producing results.

If you want to learn more about our Durham SEO services, contact Fannit and our team will be glad to help.

Durham Search Engine Optimization: Is It Important?

There are many web tools you can leverage to promote your business. Search engine optimization is among the top tools because it can help you find new customers through online platforms. Most people rely on Google to help them find products and services in their areas. SEO marketing can help you connect with the users who are looking for your products, giving you a higher chance of transforming them into customers.

Durham SEO is not a one-time advertising plan, it is a long-term strategy that focuses on driving more organic traffic to your site. It’s essential to understand that SEO needs to be updated periodically and tracked in order to remain effective. Once achieving the top spot on the web search results, you’ll earn a much better reputation and be considered one of the best in your industry.

Let’s face it, none of the old techniques work anymore, at least not consistently. Through on-page and off-page optimization, people will find and access your business more quickly, so don’t hesitate to get in touch with our Durham, NC SEO company today.

What Is Branding?

Another strategy you can implement along with Durham SEO is branding. With the use of social media, like Facebook, you can create the right image and work on boosting your business’ branding. But, we don’t only leverage social media for branding, but we also implement a long-term strategy that helps you turn engaged prospects into paying customers later on.

Having a brick and mortar business is not enough anymore. Long-term, there is no guarantee of your company’s success, but we can help give you a much better chance at success. We can help you achieve top rankings and remain popular in the search results. With the help of our local SEO firm, your business website will experience a boost in visitors and get you more customers.

Though, in order to do this, it will take resources and time to see the results. time  But, the more time and resources you invest, the higher your chances of producing the best results.

A website gets high rankings when it features quality content and a good web design. That said, achieving high rankings takes time, so you need to develop short and long-term goals to track your performance across social media and any other platform you use. Likewise, make sure that your Durham SEO company develops a plan that boosts branding and gets new clients at the same time.

Background of Durham, North Carolina

Before going over the tips to develop a successful SEO strategy, let’s take a look at the city of Durham located in the U.S. state of North Carolina. Specifically, it’s in the east-central part of the Piedmont region along the Eno River. Durham is the center of the four-county Durham-Chapel Hill Metropolitan Area, which has a population of 542,710 at the time of writing.

The Research Triangle Region is known for its technology companies, scholarly institutions, and centers of higher education, most notably Duke University and North Carolina Central University. These institutions are the largest employers in Durham, along with its health care programs as the national leader in health-related activities.

Now, you’ve learned about the city. Let’s go on how to establish a solid SEO Durham strategy and focus on the right social media platform.

The best way to get a great strategy is to hire local SEO services. One that has a proven track record. These firms know the local audience, which allows for a better Durham, NC SEO strategy.

Here Are the Necessary Steps for a Successful Organic Campaign:

  • Make sure to target the right keywords. If you don’t have the right keywords for the website, you cannot attract optimal traffic. It is crucial that your keywords are relevant to the topic of your website. This is where potential clients look for something that is useful to them.
  • Develop a way to track leads across the buyer’s journey. Our SEO specialists create the lead generation system that’s critical to start the marketing process and attract interest for your product or service. This allows for quality relationships with the target clients until they are ready to commit. Additionally, this lead process is essential to both B2C and B2B spaces.
  • Avoid penalties from Google search engines. We work with precaution to avoid penalties from the search engines by overusing identical keywords. We optimize your website to focus solely on potential customers.
  • Never go over your budget. We understand the kind of SEO strategy requires considerable resources. We establish a plan that would fit within your budget — you decide where, how, and when the strategy will be implemented. When you’re implementing an SEO strategy with us, you can always expect your efforts to start within budget.
  • Generate a great web design. An attractive and easily accessible website leads to business prosperity. More traffic will come to the site and generate more leads. Isn’t it about time you have the website you truly deserve?
  • Generate backlinks to your webpage. Now, with your company webpage, it’s time to establish backlinks from other popular sites. Most SEO experts use backlinks to boost traffic while also injecting SEO juice. If a website has the most clicks or has the number of followers that rank high in the search engines, they will set-up a sponsor link-up to that website.


  • Setting up a business is not for the faint-hearted. Digital promotion allows for large and small businesses to play a common ground.
  • Having a good website cannot suffice for the success of the business. You require the proper SEO strategy to compete with other business websites.
  • Getting in touch with the local SEO and web design company will set up the proper social media plans. Maintaining a good relationship with the local community ensures a boost in your popularity.

Defining Durham Search Engine Optimization

In order to find the best Durhan, NC SEO services, it’s important to understand the definition of search engine optimization. Also known as SEO, search engine optimization is a type of online marketing approach that focuses on improving your rankings on Google and other learning search engines.

When your customers need your services and/or products, they don’t pick up a phonebook or look for business cards anymore. The vast majority of people look for services and products on the web using a search engine like Google. However, most customers won’t look past the first 10 positions of search engine results pages. So, you need to be on the first page in order to drive a significant amount of traffic to your website.

By working with a Durham SEO agency, you can implement a tailored digital strategy designed to improve your search engine rankings and exponentially boost the number of potential web customers that check out your site.

Benefits of Organic Search Marketing

SEO is an innovative type of marketing that allows you to reach customers during crucial times in the decision-making process. If you have the right content in place, you can attract visitors from a search engine for free and transform them into leads and eventually customers. That said, you need to partner with a reliable Durham, NC SEO company to get the best results.

As long as you find the right search engine optimization and digital firm, implementing a tailored SEO strategy will bring many benefits for your business. For instance, SEO focuses on search engine rankings, but it also aims to create a great user experience. In addition to generating better content, SEO can help you assess your current web design, find areas of improvement, and make changes that have a positive impact on your search engine rankings.

In addition to the above, some of the benefits of SEO and web design include:


Working with an SEO Durham, NC expert can result in first-page rankings, but many companies are afraid that this type of promotion is too expensive. On the contrary, SEO is among the most budget-friendly approaches you can implement because it can be tracked and it’s suitable for organizations of all sizes. For instance, you can start a search engine optimization strategy with limited resources, grow your organic traffic, and implement additional SEO techniques once you start generating revenue.

Attracts Engaged Prospects

Web design and SEO companies in Durham, NC can help you funnel more people onto your website, but search engine optimization does more than simply boost traffic. With the appropriate strategy, you can make sure that your company is exactly in the right place at the right time. This means that the users that visit your site will be actively looking for your solutions, which boosts their engagement metrics and makes them more susceptible to your marketing message.

Improves Visibility and Company Reputation

Google aims to show the best answers whenever a user performs a query. For instance, if you look for “SEO company Durham, NC” you’ll get a list of the top 10 search engine optimization agencies in the city, at least according to Google. So, cracking the top 10 positions will automatically place you among the industry leaders and give your business a boost in credibility.

Suitable for All Industries

With more than half of the global population accessing the internet on a regular basis. It’s fair to assume that a large portion of your target area uses the internet to find your type of business. Our web design SEO services in Durham, NC are suitable for customers in all industries, including retail, B2B, and all other types of businesses, so don’t hesitate to contact us today.

Gives a Competitive Edge

While SEO has become an extremely popular form of marketing, the number of businesses that have a proper Durham, NC search engine optimization plan in place is relatively small. SEO can still give you an advantage over competitors and help give your company the recognition it deserves.


At Fannit, we boast of some of the best web design and  SEO Durham experts in the industry. We can help you reach local, regional, national, and even international audiences depending on who you want to target.

  • Durham City, NC, has the best technological research park in the country. This means that you have to leverage the latest innovations in technology to attain the best ranking results in search engines.
  • To gain the best optimization for your website, consult local experts. They will recommend the best methods to acquire the best results.

We will analyze your website, make changes, and recommend the proper ways to set the right keywords. Further, we provide you with top-notch SEO, web design services, and digital promotion support.

It’s best to not place trust in companies with no proven record of perfecting their craft. You want an experienced firm that has the tools needed to achieve the top rankings, don’t hesitate to get in touch with us today.

Contact us for a free consultation to get your website up and running. We’ll provide an assessment of what needs to be done to promote your business successfully. Regardless of size, we believe that all businesses in Durham should have a fair chance to flourish. With our Durham, NC SEO agency, we can give you that chance.

How We Execute Our Services Properly
Durham Search Engine Optimization will never die, it only evolves. In a nutshell, internet marketing has always been the same. The organic results in search engines were always intended to provide searchers with the products or services that were the most relevant result.
Initial Consultation
We meet with you and develop a clear outline for both your qualitative and quantitative goals of getting new leads through the organic search channel.
The Fannit team will again connect with you to obtain an in-depth understanding of your company to align a developed marketing strategy with your qualitative and quantitative goals.
We take the time to continually and carefully research your industry and your competitors to be sure we are equipped with the best SEO data to apply to your marketing strategy.
Strategy Plan Development
The Fannit team will create a strategy around your SEO marketing campaign using the researched information and analysis as well as our result-driven strategies to tailor with your company’s goals. 
We organize actionable tasks to perform and execute within our project management software to ensure we are in cadence with SEO deliverables and the strategy. 
Tracking & Measuring
Fannit has carefully developed a system to track SEO results and measure marketing campaign KPI’s to ensure everything is working correctly as planned.
Continuous Optimization and Improvement
The truth is that Google is an ever-changing, always evolving search engine with continuous updates to its algorithm. The Fannit team has equipped themselves with the crucial knowledge and experience to be flexible with Google’s ongoing updates, and adapt with optimization and improvement. 
Become Part of Our Portfolio of Success Stories
Over the years we've lead a diverse portfolio of clients toward creating lasting wealth by growing their businesses.
Does Your Website Need More Customers?
Search Engine Optimization will never die, it only evolves. In a nutshell, internet marketing has always been the same. The organic results in search engines were always intended to provide searchers with the products or services that were the most relevant result.
“FANNIT is able to provide visibility to our marketing performance and that has helped us realize higher ROI on our overall spend.”
Matthew Russell
Managing Partner at Russell & Hill, PLLC
“From the beginning of our relationship with FANNIT they've proved themselves - I would definitely recommend them as a great digital marketing firm!”
Shahrokh Naieni
“FANNIT has provided the Community Health Center of Snohomish County with Internet marketing leadership, great content, and has helped us increase traffic and new patient conversions - they are easy to work with and provide grea...”
Mallory Lisk

Other Services We Offer

At Fannit, we rely on decades of combined experience, robust online promotion tools, and countless hours of upskilling to deliver the best digital marketing services. If you want to build a successful digital marketing campaign, learn more about our professional services by scheduling a free consultation today.

Durham SEO Company Fannit – 400 Blackwell St Durham, NC 27701
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