Before working with Fannit, our environmental services client struggled with stagnant growth online which made it difficult to scale the sales leads they needed to grow to the next step. As a home services marketing & seo company, we put together a digital marketing strategy and helped execute a plan that gave ROI-positive results and in 12 months, growing their sales volume by $665,000 from online leads alone.
We knew that in order to increase our client’s leads we would need to increase their map pack rankings with local SEO and improve the click through rate on those listings.
- Created an SEO ranking strategy for local county service areas
- Created a targeted testimonial campaign to increase social proof and the Click Through / Call Through Rate of their Google map listings
- Focused on their highest converting areas with keywords that gave them their best average sale price
- Developed targeted service pages for niche locations and services that would resonate with their target customers